Monday it was Burger King and Tuesday it was Jeep that suffered an unsolicited Twitter makeover, courtesy of savvy hackers.
The attacks were similar. In both cases the company's Twitter page was adorned with a competitor's branding. A McDonald's logo popped up on Burger King's page, which proclaimed that the company "just got sold ... because the whopper flopped," while a message on Jeep's banner said "sold to Cadillac."
Once in the driver's seat, hackers tweeted out a string of obscenity-laden messages, some bashing the brand and praising its competitors, before the pages were restored. Jeep's breach was repaired after 10 minutes and 13 tweets, while Burger King's hackers were able to pump out 53 messages before the false page was shut down.
Burger King apologized for the incident and said it worked with Twitter security administrators to fix the problem, but so far the social media giant has not provided insight into the twin attacks. The company told NBC News that it does not comment on individual accounts.
Meanwhile, MTV, apparently making light of what could be a serious threat to high-profile corporations, changed its profile to give the appearance that it too had been hacked.
For about an hour the entertainment company sent out tweets under the name "Hacked MTV!" using the hashtage #MTVHack, before ending the ruse. "We totally Catfish-ed you guys. Thanks for playing!" the company tweeted, referring to the practice of assuming false online identities.